BostonInnovation covers Convertiv
We were delighted to see our name popup in the Boston Twitter/Blogosphere scene today with a great post from our friends at BostonInnovation. Staff writer Matt Fellows talks with Convertiv’s Chris Pollara to get his take on how social media should be pervasive throughout an organization. Chris goes on to say, “Stop thinking about SEO [...]
Blog SEO Strategy Using Google Keyword Tool
Using Google Keyword Tool for Blogging: Have you ever had a bloggers block? Or maybe you get stumped on what to title your blog or how to slug your urls. By using the Google Keyword Tool, you can easily enter whatever subject your writing about and instantly receive the associated long tail keywords and search [...]
Seth Godin's eBook "What Matter's Now"
Seth Godin has recently published an eBook called What Matters Now, where he collaborated with 70 of today’s ‘big thinkers’such as, Jason Fried, Arianna Huffington, Tim O’Reilly, and Fred Wilson to create a must read for anyone intrigued by the possibilities of the year ahead. Godin released the eBook on his Blog yesterday in typical [...]
Out with the Old, In with the New
David Meerman Scott, one of today’s preeminent web visionaries continues to break down the barriers for new age marketing. He explores why it is so difficult for businesses to explore these powerful new marketing mediums. He defies the old guard within big business and explores how to overcome the fear of implementing these new age [...]
Rethinking Brands in Public
One of today’s visionary minds, Seth Godin, creator of Squidoo, a publishing platform and community that makes it easy for you to create “lenses” online (lenses are pages, kind of like flyers or signposts or overview articles, that gather everything you know about your topic of interest–and snap it all into focus). Last week, Seth [...]
