For those of us who are close to the evolving trends of digital media, it was tough to miss how the convergence of real-time mediums influenced consumer behavior this holiday season. Amazon sold more kindle books than physical books on Christmas day iPod touch app downloads grew 1000% on Christmas Day, surpassing the iPhone It was a Facebook Christmas; site hits #1 in US for first time Leading up to …
Seth Godin's eBook "What Matter's Now"
Seth Godin has recently published an eBook called What Matters Now, where he collaborated with 70 of today’s ‘big thinkers’such as, Jason Fried, Arianna Huffington, Tim O’Reilly, and Fred Wilson to create a must read for anyone intrigued by the possibilities of the year ahead. Godin released the eBook on his Blog yesterday in typical fashion, “Have fun. Here’s to a year with ideas even bigger than these.” With all …
Out with the Old, In with the New
David Meerman Scott, one of today’s preeminent web visionaries continues to break down the barriers for new age marketing. He explores why it is so difficult for businesses to explore these powerful new marketing mediums. He defies the old guard within big business and explores how to overcome the fear of implementing these new age concepts. At the end of the day, this is how to do marketing the right …
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3 February 2012
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