Google Buzz Review
Could the mobile web really be bigger, better and faster than the PC web? With Google’s smashing fourth quater numbers, it opens the door for them to talk about the next wave of innovation”mobile will be the No. 1 growth area in the next year, with significant revenue to accompany the widespread uptake of mobile devices [...]
Gmail vs Facebook
We’ve been using Gmail as our corporate email platform since we started. Like many businesses, we take advantage of the free email, calendaring, task management, IM, collaboration (Wave), RSS reader and docs for our day-to-day business activities. Google has been killing it lately with some great additions to the Gmail platform making it a no-brainer [...]
Social TV: "Third Social Screen"
As we continue to monitor the evolution of Social TV, one of the foremost leaders in the space Informitv, highlighted the potential growth of in-home net connected TV’s today. Some of the figures to keep an eye on are also contained in this report from IMS Research on Market Opportunites for Internet Video to the TV [...]
Corporate Twitter Strategy in 2010: Part 1 of 2
With Twitter quickly becoming a central piece of 2.0 corporate communication, we thought it would be helpful to provide some insight on our “Corporate Twitter Strategy for 2010,” in a Two Part blog post. Auto No-Follow: While 2008/2009 were the years of auto following anyone that followed you on Twitter to build your base, 2010 will [...]
Social TV: Boxee Box Review
For those unaware, Boxee is a way to enjoy online content from the comfort of your couch, by streaming it through your TV. In our estimation, the Boxee official announcement at CES may be a game changer. With the advent of the Boxee Box by D-Link, your favorite TV shows and movies from the internet are now brought to your TV, without a [...]
CRM Social Networking with Salesforce.com
Lately, I’ve found that many clients are looking for ways to effectively manage their Social and Search relationships within their CRM (Customer Resource Management) strategy. As most of our clients are also Salesforce.com users, I thought a helpful post would be a review of our favorite Social/Search Appexchange Apps. While some of these apps are [...]
Building Social Clout
As the engagement between savvy consumers and brands rapidly evolves, it is becoming increasingly important for these brands to embrace non-traditional channels for interaction and sentiment. Led by Amazon.com, online reviews have shaped savvy consumer behavior and created a powerful, open platform for trusted like minded opinions. Today’s savvy consumers and raving fans expect a [...]
Hanging 10 with Google Wave
By now most people have heard some of the hoopla about Google’s latest brainchild Wave, the most hyped product on the Internet since Gmail. With a limited number of invites available, we’ve actually been lucky enough to spend sometime collaborating on the new tool. From first pass, it’s a lonely place as only a few hundred thousand people have been invited to join. The main reason is scalability, Google needs to figure out how to handle the massive growth of information that it has to host in each wave. The main premise behind Wave is ‘what would e-mail look like if it was invented today.
Social Land Grab
Everyone knows the first thing to do before creating a website and/or company for that matter is come up with a name and subsequent url. For years, entrepreneurs and marketers have searched high and low on GoDaddy to find what precious .com real estate is still available without resorting to premium url prices. In 2009 [...]
