Convertiv | Social Media Agency | 
You’ve spent precious time accumulating Twitter followers, Facebook fans, blog subscribers, and you’ve been placed in so many circles on Google+ you’re feeling pretty good about yourself. But how do you turn those connections into consumers? Try these three quick tips: 1. Ask and Receive – People want to be heard. People like to be heard. Don’t just use your platforms to speak and sell your message, but start a …
After reading a blog on how Twitter will not help an author sell a ton of books – or, anyone sell a ton of anything in the blogger’s opinion – it made me wonder what people’s social media expectations are. Nina Perez is an independent author who has written about the value of using social media in promoting her work. I don’t think she, or any of the other indie …
Not that long ago, if a consumer was disappointed in a brand, they’d have to sit down and write a sternly-worded letter, address an envelope, stamp it, and then take it to the post office. Considering all of that, one would have to feel pretty put off to go through the trouble. Boy, how times have changed. Websites, email, Facebook, and Twitter are all necessary tools in connecting with your …
Here are links to part one and part two. I’ve saved the best for last: contests and giveaways. If you’re planning the release of an independently published book, contests are a great way to build buzz and interest. No site makes that easier than Goodreads, a social networking site centered around what people are reading. If you haven’t already, sign up for their author program and upload your book’s …
You can read part one here. When I mentioned that I was making a Facebook page and Twitter account for my book, a friend replied, “Why? People don’t buy books that way.” I don’t understand that line of thought. You’ve heard the term “wear many hats?” Well, I prefer to think of it as independent authors wearing one big hat, and we should use whatever is available to us to …
At the end of the summer I wrote a post saying that one of my goals before the end of the year was to finish up some outstanding projects and really start next year off focusing my efforts in a couple of areas. One of the projects that I have been working on for the last eight months, and am excited to be focusing on next year and beyond, is …
Our guest blogger and rising star, Kristin Dziadul from KD Media provides her take on what the future of location based apps may bring to everyday consumers. What if companies instantly rewarded you based on the amount of your check-ins per month at a particular venue? Foursquare and other location-based applications are transforming the way people shop, travel, and interact with friends online. There are many advantages to location-based applications already, …
Which Comments Platform is Best For You?
If you manage a blog you know the importance of being able to drive conversation. That won’t happen if people feel like it’s an inconvenience to comment on your posts. Over the past week, I tried out three commenting platforms that claim to help improve and connect discussions on the web: Disqus, Livefyre, and Comments Plus. Going into this, I was the most familiar with Disqus. It’s been around for …
read more