Blogging 101: Why do you want to blog?

@Kevin | Social

I was walking down the street with my four-year-old nephew one day. He saw a giant mud puddle in a driveway and decided it was a good idea to hop right into it. When I asked him why he did it he shrugged his shoulders and told me he didn’t know. Being the authority figure I thought it was good that I press him a little bit more to get a clear-cut answer. He looked up at me and explained, “well… because it was there.”  Personally I found that to be a totally acceptable reason.

So I have to ask you… Why do you want to blog? Just to keep a journal? Or maybe to share your thoughts with the world, perhaps even to promote a cause? Do you want to sharpen you writing skills or expose some of your talents to other people? Or do you have something to promote? Perhaps you have a small business or want to show people the human face of your company. Some people see blogging as another way to make money. Whatever your reason is it isn’t a bad thing to have that figured out before you start, as it will make the planning process easier. Knowing why you are doing it helps flesh out the “what” and the “how”.

Of course “because it is there” is a totally acceptable answer, as long you get the joy out of jumping into the puddle…. Or you can just sell yourself on that answer and totally BS me with it. That strategy worked for my nephew.

I was walking down the street with my four-year-old nephew one day. He saw a giant mud puddle in a driveway and decided it was a good idea to hop right into it. When I asked him why he did it he shrugged his shoulders and told me he didn’t know. Being the authority figure I thought it was good that I press him a little bit more to get a clear-cut answer. He looked up at me and explained, “well… because it was there.”  Personally I found that to be a totally acceptable reason.

So I have to ask you… Why do you want to blog? Just to keep a journal? Or maybe to share your thoughts with the world, perhaps even to promote a cause? Do you want to sharpen you writing skills or expose some of your talents to other people? Or do you have something to promote? Perhaps you have a small business or want to show people the human face of your company. Some people see blogging as another way to make money. Whatever your reason is it isn’t a bad thing to have that figured out before you start, as it will make the planning process easier. Knowing why you are doing it helps flesh out the “what” and the “how”.

Of course “because it is there” is a totally acceptable answer, as long you get the joy out of jumping into the puddle…. Or you can just sell yourself on that answer and totally BS me with it. That strategy worked for my nephew.

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