How to build a large audience on MySpace? Part II

@Kevin | Social

In part 1 we covered the basics of blogging in general, today we need to talk about the basics of your profile and blog design. As this series progresses we will get into some very advanced ideas, but I need to cover the basic steps first.

MySpace Friend ID

The first thing we need to talk about might be one of the harder things to overcome, your friend id number. Every profile on MySpace is assigned a user id number, this has a big impact on what you can do on the social networking site and what you can’t. When you view your profile, at the end of the URL it will say friend id with a number.

If this number is under 60 million, you are good, if not then you might want to think about trying to acquire a lower friend id. You can ask friends or relatives that hardly use the site anymore, or you can find lower profile ids for sale via ebay or message boards. This matters because the rule of thumb is that profiles over 60 million have much tougher restrictions on sending messages and being marked as spam. With the new upgrades that have been made to the site, this may no longer be true but to be on the safe side I wanted to include this.

Basic Profile Design

Make sure you have a solid profile design that isn’t over the top and takes forever to load because you have dumped 1000 different graphics on it. Also make sure you mention your blog in multiple places on the profile, specifically in the about me section. Placing a banner add for your blog, or a subscribe link to your blog is important to do here, it will direct people that see your profile to your blog.

Basic Blog Design

This is something simple that I see people screw up all the time. First of all, resist the temptation to place music in the background of your blog. Not everyone has the same taste as you and it interferes with people surfing and listening to music. It is a quick way to turn off a potential new reader.

Your font, page color, and font color are also very important, if people can’t read your blog because the font is too small, to scrunched together, or the colors blend than you are causing trouble for yourself. Don’t go overly fancy with the cursive fonts or the crazy colors, if all else fails just stick with the original color scheme.

This shouldn’t need to be said, but I have seen this on more than one occasion, don’t write in all caps. While that is basic internet etiquette, people still make that mistake, when you write a blog post it looks like you threw up a bunch of words together when you write in all caps.

The Subscribe Button

People can subscribe to your blog (where they get reminders when you post) on MySpace in a few different places; from your main page and below your avatar on your blog page. You want to give people additional places to subscribe from, because not everyone knows about these links. A subscribe button should be placed on the top of your blog header, on your main page, and at least initially at the bottom of every one of your posts.

First you need to design a button, you can take any image or create something in photoshop or microsoft paint even. It doesn’t have to be anything special, just make sure it notates that you can subscribe to the blog by clicking on the image. After you have it designed, upload it to your profile’s photo section or other photo sharing software like photobucket or flickr.

Next you need to get the url for people to subscribe to your blog:

After the = at the end of friend id place your friend id number that we discussed earlier in this post there. Then you just need to assemble the html code, like so:

(a href=”your subscribe url here”)(img src=”the url for your banner here”)(/a)

(NOTE: remember to replace the parenthesis with greater and less than signs in order to make the code work, also make sure you include the quotation marks)

Now paste the code into the parts of the profile and your blog that want to, remember when pasting that code into a blog post you need to click the “view source” button on the lower left hand side of the blog entry screen before pasting your code in to make sure it shows up properly.

Those are just some of the basic design principles for your site and blog, next we can start to cover the initial push of getting your blog some exposure before building up to more advanced techniques.

Next time: Get your profile out there and start to establish a base