Content Syndication Gets a Boost for Travel

Cheap Flights

CHALLENGE

CheapFlights Media, an international online media company specializing in travel websites and related travel deals, wanted to enhance their current news oriented blog in an effort to improve overall performance, usability and drive an increase in visitor conversion rates.

SOLUTION

Convertiv designed, developed, and launched a WordPress multisite with embedded social media tools, advertising banners, a built in “Travel Booking” engine, customized travel links for popular destinations, a unique slideshow feature for blog posts, and travel expert pages sorted by author expertise.

BENEFIT

Convertiv’s solution provided CheapFlights Media with improved general management and end user usability rich with customer engagement functionality that resulted in a significant growth in visitor referrals.