Convertiv | Social Media Agency | 
The rub comes from some believing the closed model of building an app to operate on one platform is broken on many levels. This fuels one of the main arguments for HTML5—develop once and distribute across any device via the native web browser. Some have gone as far to say we’ll forget this current native app ecosystem ever existed (this seems extreme at the moment.) One point to take …
Whew… been a little while since we ate our own dog food on our blog – some could blame that on Twitter, we do love micro-blogging. Our ah-ha moment, and inspirational for this post came from this spot-on piece by Matt Harris “Why I Blog”. To think we help clients all week with integrating their content into the marketplace and we have not posted a blog in five months…funny how …
Sometimes in life you look at the flaws or how things could have been to understand what may be next. With the all the speculation on the iPad release, its easy to focus on the downside. By now we’ve all heard of the imperfections: lack of flash support, no camera, no voice support (SMS and calling not supported) and no USB or microSD support. Sure, from the surface level, those …
There has been much debate recently about the level of exposure a brand should have on various social networks. Since we’re at the early stages of measuring the effectiveness of these environments, most organizations who are skeptical have used one of two approaches: a.) “Whack a mole” approach of spreading their company’s name all across the social web. b.) Refusing to participate in the conversation. Both usually end up in …
Most industries are continually impacted by the emerging trends in digital and mobile media. The industry everyone continues to point towards is the publishing industry – questions are abound regarding just how long they can sustain their current business model. The million dollar question is, “What will publishing companies look like in the future?” People I know working in the print world took solace after watching this holistic video of …
