Paid Media Performance Insights
Measurement and optimization of sophisticated, multi-channel paid media programs is challenging due to the number of platforms and data sources involved. Reportiv℠ makes it easy to analyze all paid media performance through a single interface, drill down into specific data points of interest, and tap the power of AI to guide future investments.
A unified analytical view across all paid media platforms makes it easier to understand which channels and campaigns are working and which aren’t.
Reportiv℠ helps decision-makers understand KPI changes and trends, so they can react to changes quickly and optimize future media spending.
Timely access to performance and spending data from across all channels empowers business leaders to capitalize on new opportunities and course-correct quickly when necessary.
A unified and harmonized view of paid media performance across all channels increases team efficiency and enables timely decision-making.
Advanced data analysis techniques identify likely causes of paid media performance spikes and declines.
“Convertiv is fixated on performance and data, which we really appreciate. Every time we complete a task, they help us understand the results. Five out of the six tasks that we’ve run have seen a 22%-45% increase in conversions.”Sam Clarke