Lemonade the Movie

I had the good fortune to watch the new Internet film Lemonade by Erik Proulx last night.  My hat’s off to him for dedicating himself to such a wonderful cause.  The film brings into perspective the rapidly changing scene on Madison Avenue, through the lens of the creative people who were laid off.  It takes you into their heads to explore how they turned this profound tragedy into a rebirth …

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Wednesday, February 3, 2010 @ 12:17 pm by Tim
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Social TV: "Third Social Screen"

As we continue to monitor the evolution of Social TV, one of the foremost leaders in the space Informitv, highlighted the potential growth of in-home net connected TV’s today.  Some of the figures to keep an eye on are also contained in this report from IMS Research on Market Opportunites for Internet Video to the TV – Estimated 473 million households able to view internet video on their television by 2015 …

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Tuesday, January 19, 2010 @ 5:37 am by Tim
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Social TV: Boxee Box Review

For those unaware, Boxee is a way to enjoy online content from the comfort of your couch, by streaming it through your TV.  In our estimation, the Boxee official announcement at CES may be a game changer.  With the advent of the Boxee Box by D-Link, your favorite TV shows and movies from the internet are now brought to your TV, without a PC.  The Boxee Box saves you the hassle of surfing the web on your TV and allows …

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Wednesday, January 6, 2010 @ 6:08 am by Tim
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Social Shopping: The New Era of Social Networks

For those of us who are close to the evolving trends of digital media, it was tough to miss how the convergence of real-time mediums influenced consumer behavior this holiday season. Amazon sold more kindle books than physical books on Christmas day iPod touch app downloads grew 1000% on Christmas Day, surpassing the iPhone It was a Facebook Christmas; site hits #1 in US for first time Leading up to …

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Monday, January 4, 2010 @ 4:57 am by Tim
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Consumer Trends for 2010

This year cemented Twitter as the king of real-time,  forever changing the way we share and absorb information.   Heading into 2010, the market research firm TrendSpotting just published a collaboration of consumer behavior trends by digital media experts.  This year they asked the participants to give their predictions and analysis  in a Tweet style format, 140 characters or less.  We wish everyone a happy and healthy New Year.  Good …

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Wednesday, December 30, 2009 @ 1:30 am by Tim
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Building Social Clout

As the engagement between savvy consumers and brands rapidly evolves, it is becoming increasingly important for these brands to embrace non-traditional channels for interaction and sentiment.  Led by Amazon.com, online reviews have shaped savvy consumer behavior and created a powerful, open platform for trusted like minded opinions.   Today’s savvy consumers and raving fans expect a personalized shopping experience, by which brands are willing to engage via whatever channel the …

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Wednesday, November 18, 2009 @ 11:28 am by Tim
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The Rise of Social TV for Mobile

As Social Media continues to influence how we absorb information, most flat surfaces will turn into displays and become repurposed with some type of social depiction. This type of continuous interaction will begin to shape Social TV, while tremendously expanding the reach for online media aggregators, global brands and politicians. Pretty soon, anyone with a video camera and a mobile phone will be able to stream live broadcasting. Social TV will combine …

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Thursday, November 12, 2009 @ 5:54 pm by Tim
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